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Trusted by creators & brands

See what's going viral right now

Instantly recreate the most viral formats in your niche to explode your following and business.

50M+ posts trackedUpdated every hourNew outliers found daily
7-day free trial · No charge today · Cancel anytime
2-min demo
Outlier discovery

Find viral formats before your competitors

The smartest creators don't just copy their competitors. They find what works before everyone else does. Browse 1,000s of niches and spot trends early before everyone else catches on.

  • Use AI to quickly create viral content in minutes
  • Filter by niche, platform, language and recency
  • Catch viral formats before everyone else
Top outliersLive
How it works

From viral format to filmed in 3 steps

Stop staring at a blank page. Find what's already working, let AI do the heavy lifting, and just hit record.

1

Find a viral format

Browse the outliers blowing up in your niche and pick a proven format you want to recreate.

I tried every budgeting app…47×
The $0 retirement plan…19×
Why I cancelled my savings…12×
2

AI analyzes & asks you

AI breaks down exactly why it worked, then asks for your expertise to fill in the gaps for your audience.

What's your unique take on this topic?
I'm a CPA who's tested 30+ apps…
Who are you speaking to?
3

AI writes it, you film it

Get a ready-to-shoot script and outline tailored to you. All that's left is to hit record.

HOOK"I spent $400 testing every budgeting app so you don't have to."
BEAT 1 The 3 that actually stuck, and why.
CTA Comment your worst money habit.
Outlier library

A swipe file of everything that's working

Browse millions of outliers across YouTube, TikTok, Reels and Shorts. Search by topic, format or hook. Save the best into folders, updated the moment new breakouts land.

  • Cross-platform: YouTube, TikTok, Reels, Shorts
  • Search by hook, format, topic or pattern
  • Shared folders for your whole team
Outlier libraryUpdated daily
62×
The morning routine that broke meYouTube · 3.1M
38×
POV: your plant is judging youTikTok · 1.4M
29×
I ranked every protein barShorts · 920K
24×
Nobody talks about this tax loopholeYouTube · 760K
21×
Watch me fix this in 60 secondsReels · 540K
18×
The app everyone's deletingTikTok · 480K
Pricing

Simple pricing that scales with you

Try any plan free for 7 days. No charge today, cancel anytime.

✦ 7-day free trial on every plan
Basic Plan

Discover the power of viral outliers at basic capacity

$17/mo
then $17/mo billed monthly
7 days free
No charge today · Cancel anytime
  • Unlimited Viral Outliers
  • 5 watchlists
  • 25 profile adds a month
  • 50 followed profiles
  • Unlimited projects
  • 30 content ideas a month
Agency Plan

Discover the power of viral outliers at agency level

$149/mo
then $149/mo billed monthly
7 days free
No charge today · Cancel anytime
  • Unlimited Viral Outliers
  • Unlimited watchlists
  • 1000 profile adds a month
  • Unlimited followed profiles
  • Unlimited projects
  • 1200 content ideas a month
FAQ

Frequently asked questions

Everything you need to know before you start tracking.

What exactly is an "outlier"?+
An outlier is a post that dramatically beats its own channel's normal performance. We compare every video to the creator's recent baseline, so a 500K-view video from a small channel can rank far higher than a 5M-view video from a giant one. That ratio is the signal that a format, hook or topic is genuinely breaking out.
Which platforms do you cover?+
YouTube long-form and Shorts, TikTok, and Instagram Reels, searchable in one place, refreshed hourly. You can filter by platform, niche, language and how recently a video broke out.
How fresh is the data?+
We re-scan tracked channels every hour and add over two million new posts a day. When something starts breaking out, you see it while it's still climbing, not weeks later when the format is already saturated.
I'm just starting a channel. Is this useful?+
It's one of the fastest ways to de-risk what you make. Instead of guessing, you can see which titles, hooks and formats are pulling outsized views in your niche right now, then model them for your own audience before you ever hit record.
Is there a free trial?+
Yes: every plan starts with a 7-day free trial. We ask for a card so your account keeps running the moment the trial ends, but nothing is charged until day 8, and you can cancel before then and pay nothing.
Can I cancel anytime?+
Yes. No contracts, no lock-in. Cancel from your account settings whenever you want and you keep access through the end of your billing period.
Start in 60 seconds

Ready to find your next viral hit?

Track the outliers in your niche, reverse-engineer what made them work, and ship content in seconds.

7-day free trial · No charge today · Cancel anytime